UPshow's Social Television experience displayed the social content of Wine Riot guests in Chicago this past weekend and will be heading to Boston and New York later this fall.
Are millennials really a disastrous tornado, destroying every market and consumer good in its path, or is this really just a wakeup call for brands that it’s time for an inevitable evolution? Perhaps big brands should just meet the millennials in the middle?
Pull on your best pair of cowboy boots and get ready to select from over 50 on tap beers while dancing along with the best in the business country crooners.
A business wants a brand image that is authentic and top-of-mind to consumers. Various techniques have been attempted to master a relatable brand image that is appealing to a large audience. UPshow easily conquers authenticity and top-of-mind awareness with one simple solution: Consumer-generated content.